Vol. 3 No. 1 (2025): Reflection

Articles

• Influencer Credibility and Parasocial Interaction of Beauty Vloggers: The Mediating Role of Trust and Purchase Intention on Consumer Purchase Behaviour.

  Amrutha Anilkumar, Rema Devi V N

  1-19

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• The Material Roots of Global Tensions: Financialization, Deterritorialization, and Global Capitalism

  Bino P Jose

  20-29

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• A Comparative Analysis of Fin-tech-Driven Market Disruption and Generational Investment Preferences: A Multivariate Approach

  Rejitha V.K, Vishak Vijayan

  30-37

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• Senior Entrepreneurship in the Silver Economy of India: Strengthening the SPCAT Capability Framework

  Jaimol James

  38-49

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• Peasant migration to Vathikkudi and its impact on society, economy and ecology

  Anusha K Sukumaran

  50-54

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